Incase x Kelly Slater Collection

Art Direction

JWDTAN_KS_BackDetail.png
 

Incase partnered with visionary surfer, Kelly Slater, on their first water-ready action camera collection. 

Inspired by the Slater’s innate understanding of the ocean, we flooded the collection in a world of white water and black sand. Highlighting technical construction without over powering the subtleties of the deep blue palette. To celebrate Slater’s iconic career, product photography was paired with rich black and white film photography by Todd Glaser.

PLACEMENTS: incase.com, retail, seeding


 

INCASE X KS MICROSITE

 
 
JessicaWenDiTan_IncaseKellySlater1

 
 

Product Photography

JWDTAN_Incase_KS_ProductPhotography.jpg
Screen Shot 2019-07-31 at 10.11.56 PM.png
 

 

INCASE X KS PRESS GIFTING BOX

JWDTAN_KS_SeedingBox.png
JWDTAN_KS_SeedingBox_Open.png
 
 

Open See

Editorial direction

JessicaWenDiTan_OpenSee2.jpeg

As part of the Incase x Kelly Slater Collection launch - I worked with surf photographer Todd Glaser on a photo editorial of Kelly Slater at home on the North Shore of Hawaii. The photos appeared as a story in first issue of Incase’s The Leaf magazine and was exhibited at the Known Gallery in Los Angeles in August 2015.

placementS: publication, exhibition


 
JessicaWenDiTan_OpenSee_6Spread.jpg
 
 

 
 

Open See Exhibition at Incase Tech Retrospect Pop-Up

JessicaWenDiTan_Social (1).jpeg
 
 

Product Photography by Amerito

Lifestyle Photography by Todd Glaser